The Four ‘Ps’ of Strategy

ITI discusses at length the four “Ps” of strategy- perspective, position, plan and pattern, each of which represents a different way to approach your service strategy.  Brief summaries are provided here and refer to Chapter 3 of the service strategy book for more details.
2016-10-13T10:21:56-04:00February 23rd, 2011|Blog|

How to measure customer retention?

If you are a running a business, you know how important it is to retain customers. It is very often cheaper to retain an existing customer then to acquire a new one.
In this article I will share my experience of retaining customers as […]
2016-02-22T11:55:17-05:00February 18th, 2011|Blog|

Want More Mobile Management and Support? Raise Your Voice!

There’s no denying smartphones and tablets are infiltrating the Enterprise.  Deloitte forecasts that smartphones, tablets and non-PC netbooks will account for more than 50 percent of all enterprise computing device sales in 2011.  As a CEO, I’m excited about the opportunities that mobile devices bring in regards to […]
2016-10-13T10:21:58-04:00February 17th, 2011|Blog|

Creating Demand for New Solutions

In early 2010, Apple announced the upcoming release of its iPad with much fanfare.
For the next two months, key influencers were given access to try out the iPad so they could help spread the word about its features and functionality. Press coverage and […]
2016-10-13T10:21:59-04:00February 16th, 2011|Blog|
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